Periscope is a Baja-based property development group with a clear vision for investing. The branding for Periscope emphasizes a holistic approach, using the circle as the main focal point to reflect the brand’s name and the comprehensive services it offers. We incorporated unexpected textures and ocean-inspired hues to evoke a sense of the sea.
The icon we created pays homage to the brand’s name, subtly embodying the essence of an innovation-seeking tool and a horizon filled with endless inspiration. This icon symbolizes a perpetual gaze towards new opportunities and perspectives, bringing a fresh outlook every day. The digital assets for Periscope are designed to be fluid and flexible, with a brand identity system that highlights flexibility and key messaging throughout.
Services
Branding
