Branding for Grupo PRB, an agroindustrial corporate group with a rich legacy of over 40 years. Immersing ourselves in their values of loyalty, honesty, responsibility, respect, and commitment, we drew inspiration from nature to craft a flourishing brand identity. Earthy and vibrant colors symbolize the fertile land, while a modern sans serif typography exudes dependability. The emblematic symbol represents their dedication to quality and innovation. In our brand narrative, we highlighted their sustainable practices and strong partnerships, emphasizing their authentic connection with nature.

From engaging packaging to immersive website experiences, our designed touchpoints convey their passion for excellence. We are proud to have revitalized their brand, positioning Grupo PRB for continued success and celebration of their heritage and aspirations in the agroindustrial landscape..